KSEBOA - KSEB Officers' Association

Share this Twitter Digg Del.icio.us Slashdot Furl Yahoo Technorati Newsvine Googlize this Blinklist Facebook Wikio Hear this text Export PDF Print E-mail

Even as the global recession has sent the alarm bells ringing with the cash rich companies thinking twice before investing in the core production, Ajay Mathur, director general of the Bureau of Energy Efficiency, Ministry of Power, Government of India, believes that this is an appropriate time when industries should invest in energy efficiency measures.

Speaking at a seminar 'Energy Efficiency - How to Improve Energy Efficiency and Reduce Cost in Your Organisation' organized by the Indian Merchants' Chamber, Mathur said, "It is true that the cash rich industries are at the moment scared to invest even in their core products due to the current recession in the global market. But they need to understand that this is the right time when they could put in their money in undertaking energy efficiency measures."

Energy efficiency and energy conservation are widely regarded as the most important first step in making the transition to a low carbon economy. The government estimated that around 23,000 MW of energy could be saved through energy efficiency.

He noted that this move could prove costly initially but they would be able to reap its fruits once the market is stable.

"The industries, which are not investing in core production can use their staff in implementing energy efficiency measures.

Also, once the market picks up, the companies could sell their products at cheaper rates than other companies," said Mathur adding, "History has proved this fact."